B2B electronics marketplace Eze secures $3.7 million to expand into Africa and South America

By 2028, it is expected that the global market for consumer electronics will have grown to $1.70 trillion, driven by rising consumer disposable incomes, a growing trend toward digitization, and the increasing usability of personal electronic devices like smartphones, wearables, and other gadgets.

Understanding the importance of these devices in our daily lives, Josh Nzewi and David Iya founded Eze, a B2B wholesale marketplace for smartphones, laptops, tablets, and other electronics in 2018 to connect thousands of buyers from across the world to over 200,000 SKUs.

The Los Angeles-based startup has now secured $3.7 million in seed funding to develop its technology infrastructure, broaden its product offering and expand into new markets in Africa, Europe and South America.

The startup already has loyal customers in more than 50 countries across the world, including the US, UK, Nigeria, Mexico, Ukraine, and UAE and it has sold more than 500,000 devices, with less than a 1 per cent defect rate.

With Eze, buyers can access unbeatable wholesale prices, transparent product quality grading, payment in their local currency, extended warranty and other services designed to support effective and efficient trading. Sellers can also access an international network of qualified buyers and other services designed to drive sales.