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# Indian online beauty marketplace Innovist secures $3.5 million in funding
- URL: https://www.techloy.com/indian-online-beauty-marketplace-innovist-secures-3-5-million-in-funding/
- Published: 2022-06-16T10:13:20.000Z
- Updated: 2022-12-08T01:33:23.000Z
- Author: Oluwajuwonlo Afolabi
- Tags: Beauty Tech

[Innovist,](https://innovist.com/) formerly Onesto Labs, has secured $3.5 million in its pre-series A funding round led by Accel Partners and 72 Ventures. 

- The fund will be used to support its research and development, hire new talents, improve marketing, and strengthen its distribution channels, the firm claims.
- Founded in 2018, Innovist is a digital marketplace for beauty and personal care products sales. It uses its platform, e-commerce sites and retail locations for product sales.
- Sauce, Patni Family Office, Sixteen Street Capital, Cred, and Maverix Platforms and Fingerlix invested in the round.