Indian online beauty marketplace Innovist secures $3.5 million in funding

Innovist, formerly Onesto Labs, has secured $3.5 million in its pre-series A funding round led by Accel Partners and 72 Ventures.

  • The fund will be used to support its research and development, hire new talents, improve marketing, and strengthen its distribution channels, the firm claims.
  • Founded in 2018, Innovist is a digital marketplace for beauty and personal care products sales. It uses its platform, e-commerce sites and retail locations for product sales.
  • Sauce, Patni Family Office, Sixteen Street Capital, Cred, and Maverix Platforms and Fingerlix invested in the round.