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# What are the Pros and Cons of LinkedIn’s GPT-powered tools?
- URL: https://www.techloy.com/pros-and-cons-of-linkedin-gpt-generative-ai/
- Published: 2023-03-24T14:44:52.000Z
- Updated: 2023-03-24T14:44:52.000Z
- Author: Emmanuel Umahi
- Tags: / Career Guide, / Tech Guide, / Artificial Intelligence, LinkedIn

Last week, LinkedIn [launched](https://www.techloy.com/linkedin-personalized-writing-suggestions-gpt-ai/) personalized suggestions with new GPT-powered tools, as part of its plans to integrate AI tools into its line of services for its users, as a means of easing up a lot of processes around the complexities of LinkedIn. 

The new GPT-powered tools are bringing to mind and sight the expansion of the footprint to generative AI, which has been a welcomed development in the past months as it is expected to grow from $8.65 billion to $188.62 billion by 2032, according to *[Brainy Insights](https://www.thebrainyinsights.com/report/generative-ai-market-13297).*

Global AI investment surged from $12.75 million in 2015 to [$93.5 billion](https://www.statista.com/statistics/941137/ai-investment-and-funding-worldwide/) in 2021, according to *Statista*, while the market is projected to reach [$422.37 billion](https://www.bloomberg.com/press-releases/2022-06-27/-422-37-billion-global-artificial-intelligence-ai-market-size-likely-to-grow-at-39-4-cagr-during-2022-2028-industry#:~:text=Intelligence%20%28AI%29%20Market%20was%20valued%20approximately%20USD%2059.67%20Billion%20in%0A%20%20%20%202021%20and%20is%20projected%20to%20reach%20to%20roughly%20USD%20422.37%20Billion%20by%202028.) by 2028, according to a forecast by *Zion Market Research*.

Reports gathered that the new GPT-powered tools by LinkedIn are currently in their testing phase and as such, feedback from various sources \[that is users\] is expected. 

While these expected results are yet to be sent in, here are some of the pros and cons of the new GPT-powered tools that you should know.

### Pros

- The first tool which is the “enhance” tool is properly designed to help users by simplifying the process of filling out profile fields such as the “about” and “headline” sections.
- The generated tools are used to save time and tedious writing tasks which can be hectic while using the platform.
- The “about” section generated by the AI would help in the creation of a first-person summary of an individual's job experience, reading it as a cover letter introduction.

### Cons

- The new tools are exclusive to LinkedIn Premium\* subscribers. For a product that is launching into a new market, it is expected to come in free for a window period of 3-6 months, thereby giving it time to circulate properly before the introduction or exclusion to the premium subscribers.

*\*LinkedIn Premium subscriptions begin from $29.99/month.* 

**Conclusion**

Although the new tools are expected to help users create a better job description based on their working experiences, drawing insights into what a good profile is and job experience and skills, I believe that more is yet to be done.

Before its launch of AI-written job descriptions which it is currently testing, the exclusivity to LinkedIn Premium subscribers should be properly looked into as it can be a key marketing strategy for its users. 

The mobile and web features are standardized for users but, a little bit of work is expected to boost its acceleration into the new market.