Big Tech companies are no longer just encouraging employees to use AI. They are starting to measure it. 

A new report by Business Insider shows how companies like Meta, Google, and JPMorgan Chase are embedding AI into performance reviews, tracking usage, and tying adoption to career progression. 

According to Business Insider, “using AI at work is no longer an option; it’s a job requirement,” as companies face growing pressure to prove that their massive AI investments are actually delivering results. 

That pressure is beginning to reshape how work itself is evaluated. 

At JPMorgan, Business Insider reported that internal dashboards now track how often employees use AI tools, classifying them as “light,” “heavy,” or “non-users.” At Meta, engineers are being grouped into AI-focused “pods,” with targets tied to AI-assisted output. At Google, some managers can mandate the use of AI tools, with expectations extending beyond engineers to roles like sales and strategy. 

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