Key Highlights:
- Despite being in third place in terms of volume, Apple stood out with the largest sales value share at 39%.
- Samsung marked the biggest decline with shipments dropping 53% YoY.
- TRANSSION brands recorded the largest market growth at 169% year-on-year.
In February 2024, Malaysia's smartphone market witnessed a growth spurt of 10% year-on-year surge, fueled by cleared vendor inventory and a natural upgrade cycle. Volume shipped in the month stood at 687,000 units per data released by Canalys.
