Google Gemini now lets users share custom Gems for teams and collaboration
It could turn Google’s AI helpers from solo tools into shared workspaces for families, classrooms, and businesses.
Google is making one of its most powerful AI tools more personal, and now, more shareable.
Gems, the custom assistants inside Gemini, have only been around for a year. They let you create AI helpers tailored to whatever you need; a Gem that reviews code to your team’s standards, plans events, or drafts brand copy. But until now, Gems were a solo act. If you built one, only you could use it.
Well... that's changing. Google says you can now share Gems with others, just like a Google Doc or Sheet. Hit the share button in the Gem manager, pick whether someone can view or edit, and that’s it. For teams, that’s a big deal: no more ten slightly different “proposal Gems” floating around. One polished version can be distributed to everyone. Writers can also trade brainstorming Gems, students can pass around study Gems—the system suddenly feels less fragmented, more collaborative.
The feature has been a top request from early adopters, especially businesses. It first rolled out to Gemini Enterprise and Business subscribers in 150+ countries, but it’s now available to regular users as well.
And it doesn’t stop there. Google has been stacking Gemini with upgrades like Deep Research, which scans hundreds of sites to produce citation-backed reports; Veo 3, for generating high-quality AI video; tighter integration with Workspace apps like Gmail and Docs; and Scheduled Actions that can automate daily digests or news briefings. Together, they show where Google wants Gemini to sit, not as a novelty, but as the backbone of how people get work done.
It’s no surprise that Gems are central to that plan. Google says teams don’t want to keep reinventing the wheel, they want to scale expertise. Sharing makes adoption faster and more consistent, and just as importantly, keeps people inside Google’s ecosystem instead of drifting to competing AI apps.
With Gems, Gemini isn’t just helping you get things done. It’s quietly shaping how groups, whether families, classrooms, or companies, will collaborate with AI.
Louis Eriakha
