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Grok app downloads dropped to 8.3 million in April 2026, down from over 20 million in January, according to analysis firm AppMagic, as reported by The Wall Street Journal on May 11. The decline came as users had more AI chatbot options available, including ChatGPT, Claude, and Gemini.

The download drop also reflects deeper challenges in converting users to paid subscribers. Only 0.174% of U.S. consumers and workers surveyed said they paid for Grok in the second quarter of 2026, essentially unchanged from 0.173% a year earlier, according to Recon Analytics data covering more than 260,000 respondents.

By comparison, more than 6% of respondents in the same survey said they paid for ChatGPT. Grok's January download peak followed an update that allowed users to create sexualized images, which drew regulatory scrutiny before the company restricted access to the feature.

The weak consumer numbers mirror similar patterns in business adoption. In a survey of about 500 people, Enterprise Technology Research found only 7% of companies in March 2026 said they were using and planning to continue using Grok, up slightly from 4% a year earlier.

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