INFOGRAPHIC: LATAM's Top Weekly Startup Funding—Week 35, 2025

Latin American startups secured over $144 million this week across vertical SaaS, receivables financing, payments infrastructure, risk management, and credit access. From scaling billion-dollar transaction volumes to providing $50 credit lines for the underbanked, founders are betting on scale, consolidation, and financial inclusion.

Brazilian vertical SaaS company Starian, a spinoff from Softplan, secured $118 million in a strategic investment from global private equity fund General Atlantic. Launched with 16,000 customers, Starian bundles specialised software ecosystems across construction (Sienge), legal intelligence (Projuris), and operational efficiency (Checklist Fácil and Runrun.it). With General Atlantic as a minority partner, the company plans to accelerate acquisitions, strengthen existing verticals, and expand into new markets. According to CEO Ionan Fernandes, the investment gives Starian the autonomy and scale to consolidate leadership in Brazil’s fragmented software landscape.

Brazilian fintech Mercado de Recebíveis closed a new round at a valuation of $55.4 million, with Headline joining as a new investor. The company, which reached break-even in May, focuses on receivables financing and launched its own credit card this year in partnership with Visa. With more than R$1 billion ($184.7 million) in processed volume expected this year, Mercado de Recebíveis is targeting R$10 billion ($1.85 billion) in POS transactions in 2025. The fresh capital will support the expansion of sales and technology teams and strengthen the company’s position in new regions and product verticals.

Payments infrastructure startup Kira raised $6.7 million in seed funding led by Blockchange Ventures, with participation from Stellar Development Foundation, Vamos Ventures, Grit Ventures, Michael Seibel, and Oso Trava. Founded in 2024, Kira provides financial infrastructure that combines stablecoins, AI-powered compliance, and plug-and-play APIs, enabling companies to launch global fintech products without blockchain expertise or complex regulatory approval. The startup will use the capital to expand in Latin America, beginning with Colombia, while also scaling technical teams across Mexico, Colombia, and Miami. Having already generated $3 million in revenue, Kira plans to expand into five countries within the next 18 months with new offerings such as yield-bearing accounts and international credit services.

Brazilian risk management startup VAAS secured $3.7 million in a round led by Headline, with participation from ABSeed, Honey Island, and 4UM Investimentos. Founded in 2023 by the trio who previously sold Decora for $100 million, VAAS connects more than 40 data and intelligence agencies to help companies prevent fraud and manage compliance. Its platform integrates information from credit bureaus, legal registries, and open banking sources into a standardised decision-making hub. With more than 30 clients, including GWM, Stellantis, and Banco Mercantil, VAAS has reached R$12 million ($2.2 million) in ARR and aims to hit R$45 million ($8.3 million) by 2026.

And finally, Colombian fintech Guama raised $1.5 million in a seed round led by Salkantay Ventures, with participation from Story Ventures, Hustle Fund, and Techstars. Founded in 2023 by former Nubank employees Maria Paula Pinzón, Alfredo Prieto, and Víctor Julio, Guama provides credit cards with limits starting at $50 to underbanked individuals without traditional credit histories by using cashflow-based underwriting. The company already has more than 6,000 active users and over 75,000 applications, processing $1.6 million in transactions to date.