INFOGRAPHIC: Startup Funding in LATAM—Week 49, 2025

Latin American startups continued to draw investor interest this week, with new capital flowing into fintech, automation, and retail-media platforms building core infrastructure for the region’s digital economy. The latest funding rounds, spanning credit solutions, receivables platforms, AI-powered commerce, and in-store media networks, underline steady confidence in technologies that support scale, operational efficiency, and market expansion.

Brazilian fintech Creditas led the week after raising $108 million in a round led by Andbank, which also acquired a stake in the company as part of a broader strategic partnership. Creditas, best known for its AI-driven credit solutions across auto, home, and payroll lending, will use the new capital to support growth in Brazil and Mexico, accelerate its 25% annual expansion plan, and strengthen efficiency through deeper use of AI. The raise complements Andbank’s completed acquisition of Creditas’ private banking unit, while the appointment of former BBVA executive Ricardo Forcano as CTO/COO signals a fresh push toward operational scale as the company eyes long-term IPO plans.

Mercado de Recebíveis secured $28.2 million through the creation of its own FIDC, structured by Oriz Partners, marking a major step in expanding its credit operations. The receivables fintech, which recently hit R$1 billion ($188 million) in TPV and launched a blockchain-based credit card with Visa, expects the new fund to boost liquidity and support its plan to 10x growth by 2026. With Brazil’s FIDC market accelerating and regulations for digital invoices set to take effect next year, the company aims to scale its infrastructure around certified receivables and reduce fraud and operational complexity in the sector.

The Led, Brazil’s retail-media and digital signage company, also landed $28.2 million from Kinea Private Equity, marking the largest investment ever made in the country’s in-store media segment. The Led, already a leading provider of LED panels, OOH solutions, and data-driven retail media systems, will use the funding to double its size within three years, strengthen corporate governance, and expand technologies that turn physical retail environments into monetizable advertising channels. With clients like Carrefour, GPA, and Panvel, the company plans to scale its integrated systems, data platforms, and retail media operations while growing its footprint across Brazil, Latin America, and Europe.

Chilean conversational-commerce startup Vambe raised $14 million in a Series A led by Monashees, with participation from Cathay Latam, Atlantico, Tekton Ventures, and others. Vambe’s no-code platform connects autonomous AI agents to enterprise systems, automating the full commercial cycle—from first customer contact to sales, retention, and support. The new capital will fuel expansion in Chile and Mexico, launch operations in Brazil in early 2026, and support the development of an agent-to-agent advertising recommendation engine aimed at creating the first network effect in conversational commerce. The company, which has been growing 17% month-over-month, will also triple its customer-facing teams and deepen sector penetration across retail, automotive, and financial services.

Rounding out the week, Brazilian back-office automation startup BHub closed a $10 million extension round, bringing its total funding to $55 million, with the new capital coming from Next Billion Capital Partners alongside existing backers IFC, Valor Capital, Monashees, and Hedosophia. BHub, which offers full-stack back-office-as-a-service combined with AI-driven accounting, financial management, and compliance tools, plans to invest heavily in product development, AI talent, and leadership expansion. With new executives joining as CFO and Chief Marketing & Commercial Officer, the company aims to solidify its position as a strategic technology partner for Brazilian entrepreneurs looking to reduce bureaucracy and boost operational efficiency.

Taken together, the week showed steady conviction in Latin America’s ability to scale digital infrastructure across finance, retail, and enterprise operations. Investors leaned toward companies solving hard operational gaps and building systems built for regional growth. With fintech, automation, and AI-driven commerce all attracting meaningful checks, the ecosystem enters the next cycle with broader support and clear momentum.