Startups across Latin America raised a combined $29.7 million this week, based on disclosed funding rounds tracked across the region. Marketing technology, e-commerce infrastructure, sustainable finance, and artificial intelligence accounted for the largest share of deals as investors continued to back startups helping businesses operate more efficiently and make better use of data.
The Week’s Largest Startup Funding Rounds
Here are the biggest disclosed startup funding rounds across Latin America this week, ranked from largest to smallest.
/1. Uncover, $16M, AdTech, Brazil
Uncover develops marketing measurement and analytics software that helps brands measure, forecast, and optimize marketing performance. As a certified partner of Google’s Meridian framework, the firm works with multinational brands to evaluate media effectiveness across different markets, channels, and campaigns.
In its latest funding, the Brazilian startup secured a $16 million Series A round led by Cloud9 Capital, with participation from ABSeed Ventures and Endeavor. The round also brought in strategic investors and board members Pedro Reiss, Celso Ribeiro, and Guilherme Bressane.
It plans to use the investment to strengthen its operations in the United States, expand its platform capabilities, and support a growing enterprise customer base as marketers seek better ways to measure returns across increasingly fragmented media environments.
/2. Trinio, $6.3M, E-commerce Infrastructure, Brazil
Trinio provides software that helps retailers manage e-commerce and omnichannel operations through a unified platform. Its technology enables businesses to streamline digital commerce activities, bringing together operational tools that support online sales, logistics, and retail management.
The company secured a $6.3 million seed round led by Mexican venture capital firm Hi Ventures, with participation from Activant, Caravela, Latitud, and Gilgamesh. The investment will support the company's next phase of growth as it expands across Latin America.
According to the company, the new funding will be directed toward two key priorities: enhancing its technology platform through new AI capabilities and autonomous agents designed to improve retailer efficiency, and accelerating expansion into additional markets across the region.
/3. RedGirasol, $5.8M, Crowdfunding & Sustainable Finance, Mexico
Focused on impact investing and renewable energy financing, RedGirasol operates a regulated crowdfunding marketplace that connects investors with sustainability-focused projects. Its platform has become a financing channel for initiatives centered on solar energy and environmental development.
Investor backing came in the form of a $5.8 million investment from Credit Saison México, providing additional resources to expand lending activities and strengthen the company's position in Mexico's growing sustainable finance sector.
The funding is expected to increase liquidity across lending operations, enabling more renewable energy and sustainability projects to access capital while creating new opportunities for investors seeking measurable environmental impact.
/4. Vitrify, $1M, Capital Markets Infrastructure, Brazil
Vitrify is a capital markets intelligence platform that uses artificial intelligence to extract, classify, and organize information from financial documents by consolidating complex market data into a single interface. Simply speaking, the platform helps companies streamline research and uncover insights more efficiently.
Following an earlier angel round, the startup brought in $1 million in new funding with backing from SVN and Plug and Play, reflecting growing interest in AI-powered tools designed to simplify financial analysis and market intelligence.
Proceeds from the round will fund new AI hires, expanded cloud infrastructure, and additional product development.
/5. Draiven, $600K, Artificial Intelligence, Brazil
Artificial intelligence company Draiven specializes in transforming corporate data into actionable business insights, which is increasingly being adopted by fintechs and payment companies looking to improve decision-making through automation and analytics.
The Brazilian startup raised around $600,000 in funding led by Asterismus Capital, a U.S.-based investment fund, representing Draiven’s first institutional investment following its initial angel funding. Alongside the capital raise, the company also completed the acquisition of software automation firm Rabt Automation.
Commercial expansion is expected to be the primary focus of the new capital as the company deepens its presence in the fintech and payments sectors. Integrating Rabt Automation's capabilities should also strengthen its broader AI and automation offering.
Conclusion
This week’s funding activity highlights continued investor interest in startups building infrastructure for marketing analytics, sustainable finance, capital markets intelligence, and enterprise AI. Across Latin America, investors are backing platforms that help businesses make better decisions, improve operational efficiency, and unlock new sources of growth through data-driven technologies.
Oluwajeminipe Fasheun-Motesho
