Indian D2C brand Wow Skin raises $75 million in funding

Indian D2C brand Wow Skin raises $75 million in funding
Photo by Towfiqu barbhuiya / Unsplash

Wow Skin, a direct-to-consumer (D2C) wellness and beauty brand based in India has secured $75 million in funding from GIC, the Singaporean sovereign wealth fund.

  • The funds will be used to invest in brand development, talent resourcing, and innovation acceleration through the integration of organic launches and select inorganic investments.
  • Founded in 2014 by Manish and Keran Chowdhary, Wow skin provides toxin-free beauty products prepared with natural ingredients for skin, hair, bath, body, wellness and nutritional supplements.
  • The brand retails its products on its website, e-commerce platforms and physical stores.
  • Wow Skin is a subsidiary of Fit & Glow Healthcare, a wellness and personal care products firm based in Florida.