Popular Instagram-owned Twitter rival, Threads, which experienced the fastest growth of any app, reaching a 100 million user milestone in just five days, might be dying slowly.

Whilst it is still very early to make a verdict, data from Sensor Tower showed that Threads experienced a significant 70% drop in daily active users to reach only 13 million daily active users. Meanwhile, Twitter stood around 200 million daily active users despite the intense competition from the Meta-owned app.

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