KEY TAKEAWAYS
  • Food delivery has rebounded post-pandemic, while rideshare continues its steady climb, both surpassing 400 million downloads each.
  • Asia now leads the world in both categories, particularly fueling over half of global food delivery growth.
  • Ad spend is skyrocketing, especially on streaming and mobile platforms, as companies fight for visibility in mature markets.

Just a few years ago, food delivery apps were struggling to find their post-pandemic footing. After the lockdown highs faded, downloads dropped, spending slowed, and many questioned whether the “order-in” economy had peaked. But 2025 is telling a different story.

According to Sensor Tower’s State of Food Delivery & Rideshare Apps 2025 report, downloads are climbing again, ad budgets are swelling, and the global fight for convenience is entering a new phase, one defined by consolidation, collaboration, and calculated aggression.

MORE INSIGHTS ON THIS TOPIC:

From Decline to Revival

Following the global reopening in 2022, the food delivery market faced a natural correction and began to slow down as consumers returned to restaurants. Yet by 2023, a steady rebound began to take shape, and by the first half of 2025, global food delivery downloads had climbed to nearly 450 million.

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