Egyptian foodtech startup Brotinni, has raised $600,000 in a seed round led by Innlife investments.

  • Founded by Dalia Abou Omar, Brotinni offers a platform to order hand-cut, farm-sourced and vacuum-sealed fresh meat and poultry. Its offerings also include flash-frozen and ready-to-cook products. It provides delivery services through its own fleet of drivers.
  • Launched in 2020, the startup set out to o solve the problem of quick fulfillment, saving its customer's shoppers precious time in selecting quality fresh meat.
  • In order gain a greater share of the ever-growing foodtech space, the startup disclosed that it's currently working on developing vacuum seal bags that can extend the life shelf of the fresh meat up to 45 days.
  • To ensure streamlined product flow and fast shipping, Brotinni has recently opened its first warehouse to serve its clients across Cairo, marking the completion of its "dark butchery" model, the first of its kind in Egypt and the entire Middle East and North Africa region.
  • Driven by demand, it further plans to maximize the storage spaces to scale up to meet the needs of a wider section of potential clientele.
  • The startup will use the capital to expand its dark butcher’s network, expand its logistics team and invest in its technology.