With a projected revenue to reach $6.18 billion this year, according to Statista, Africa has dropped in on an astounding transformation in its fashion landscape, with young women increasingly demanding fashion that resonates with their cultural heritage while reflecting modern trends.
In order to meet the expanding needs of the young, fashionable women in Africa, Kenyan fashion e-commerce startup ShopZetu is planning to expand its portfolio by adding cosmetics and home décor categories.
This post is for subscribers only
Sign up to read the post and as well as all other member only posts. Subscribing only takes a few seconds and will give you immediate access.
Subscribe now
Already have an account? Log in
