​With a projected revenue to reach $6.18 billion this year, according to Statista, Africa has dropped in on an astounding transformation in its fashion landscape, with young women increasingly demanding fashion that resonates with their cultural heritage while reflecting modern trends.

In order to meet the expanding needs of the young, fashionable women in Africa, Kenyan fashion e-commerce startup ShopZetu is planning to expand its portfolio by adding cosmetics and home décor categories.

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