In 2022, the mobile economy witnessed some significant changes as spending on Android decreased by almost 7%, mainly due to a decline in global game revenue.
Meanwhile, spending on iOS continued to grow, though at a slower rate than in previous years, with a year-over-year increase of only 1%. This is the first time ever that either of the categories has witnessed a decline in YoY growth.
This Techloy chart illustrates the year-on-year growth for app spending on Android and iOS between 2018 and 2022, based on data from Sensor Tower.
This post is for subscribers only
Sign up to read the post and as well as all other member only posts. Subscribing only takes a few seconds and will give you immediate access.
Subscribe now
Already have an account? Log in
