With an increase in the production, usage, and disposal of electronic devices, electronic waste is becoming a global problem. E-waste frequently contains toxic elements that, if handled improperly, could be dangerous to the environment and human health, making appropriate disposal of e-waste crucial.

As this year marks the 50th anniversary of World Environment Day, Samsung Electronics East Africa has partnered with Nairobi-based home appliances store, Housewife’s Paradise to collect e-waste for recycling as part of a joint effort on environmental preservation.

‌‌Under the e-waste partnership program, Housewife’s Paradise will collect Samsung brand-only e-waste at the customer's selected time and location using the mobile number 0110730305. After being transported to WEEE Center, the official Samsung recycling partner in Kenya, the waste will be disposed of by established international standards.

According to the 2020 global e-waste monitor report, a total of 53.6 million metric tonnes of e-waste were created annually. By 2050, if unchecked, this could increase to 120 million tonnes. Only 17.4% of e-waste worldwide is properly managed. Kenya produced 51,000 metric tonnes of electronic garbage annually by 2021, up from 3,000 metric tonnes in 2012.

‌‌Both Samsung and Housewife’s Paradise believe that properly disposing of e-waste materials through the right channels will help safeguard our environment for future generations.