Saudi Arabia, known for its rapid technological advancements and thriving e-commerce market, has witnessed a significant transformation in the customer experience.

Technology has been instrumental in improving the e-commerce customer experience in the nation through the proliferation of digital platforms, enhanced logistics, and personalized services.

One of the leading players in the country is Zid – which has announced the launch of its new product, "Mazeed," a smart shopping solution that offers a unique shopping experience for Zid’s top-tier products and stores.

Since its founding in 2017, Zid has been crucial to the expansion of Saudi Arabia's retail industry, which now accounts for more than 10% of the country's GDP. With more than 500,000 downloads since its original release, "Mazeed" has expanded quickly and now offers access to more than 2 million local products and 8,000 merchants.

The launch of "Mazeed" demonstrates Zid's dedication to helping merchants engage customers in novel ways and foster business success. Now available through smartphone applications, "Mazeed" can be accessed by customers throughout Saudi Arabia.